# Smartytap by Chargezen Canonical URL: https://chargezen.com/smartytap Smartytap is an AI-first lifecycle marketing and customer communication platform for commerce brands. It is built for teams outgrowing stacks assembled from journey builders, email-first platforms, SMS-first tools, and voice/contact-center systems: email, SMS/MMS, journeys, forms, customer replies, transactional messaging, and voice-aware follow-up in one product. ## Positioning - Core value: replace disconnected lifecycle tools with one AI-first platform for email, SMS, journeys, audiences, customer replies, and service follow-up. - Primary users: lifecycle marketing, ecommerce, CX operations, and revenue teams. - Supporting service surface: Customer Hub, shared inbox, ticket creation, helpdesk automation, and service agents. - Launch help: migration, deliverability setup, lifecycle strategy, and optimization support on services plans. ## Core problem Smartytap solves Most teams run lifecycle communication across disconnected systems: - Journey-first tools own workflow logic but still depend on external content, forms, SMS, AI, and service handoff. - Email-first tools own campaigns, newsletters, templates, and lists, but not the full customer communication loop. - SMS-first tools own text campaigns, but still need email behavior, orders, consent, and service context from other systems. - Voice and contact-center systems handle calls and routing after the campaign or customer journey has already created the need. - Email campaigns, SMS sends, forms, and customer profiles each have separate limits. - Consent state, audience membership, and customer attributes drift across tools. - Welcome, abandoned-cart, post-purchase, winback, and date-based journeys are managed in different builders. - AI assistance is often bolted onto one narrow workflow instead of understanding the whole customer journey. Smartytap keeps those jobs on the same customer context, so AI can help create, send, automate, answer, analyze, and improve the full lifecycle journey. ## Channel and workflow coverage ### Lifecycle marketing - Email campaigns, newsletters, templates, drag-and-drop editing, and scheduled sends. - SMS/MMS journeys, consent tracking, opt-out handling, and included SMS credits. - Landing pages, embedded forms, popup forms, connected forms, and progressive profiling. - Social post drafting and campaign destinations that connect attention to customer context. - Welcome, abandoned-cart, post-purchase, winback, date-based, and cross-channel journeys. ### Customer data and audiences - Contacts, profile attributes, lists, audiences, saved segments, and dynamic segments. - Extra customer data types by plan. - Shopify sync, API access, CSV import, webhook export, ecommerce events, warehouse integrations, and reverse ETL on higher tiers. ### AI-assisted communication - AI subject lines, email copy, campaign drafts, and segment suggestions. - AI marketing agent, customer agent, reusable skills, translation, and content analysis on services plans. - Enterprise AI review controls, private tool configuration, audit logs, and workspace-specific guardrails. ### Customer Hub and service - Customer portal, order tracking, buy-again links, shared inbox, team inbox, AI inbox, and ticket creation. - Customer Hub personalization, helpdesk automation, saved macros, customer agent, and multiple service agents on services plans. - Enterprise helpdesk integration, escalation rules, SLA reporting, and support workflow design. ## Pricing Smartytap uses three public tiers. ### Self-Serve - Price: $250/month or $2,500/year. - Kicker: Launch Smartytap. - Best for: teams that want to launch lifecycle marketing and manage campaigns themselves. - Top metrics: 25k contacts, 250k emails/mo, 25k AI credits/mo. - Included capacity: - Up to 25,000 contacts. - 250,000 email sends per month. - 2,500 SMS credits per month. - 25,000 AI credits per month. - 1 workspace. - 3 extra customer data types. - Core highlights: - Email campaigns, newsletters, templates, drag-and-drop editing, and scheduled sends. - Lists, audiences, profile attributes, consent tracking, embedded forms, and popup forms. - Welcome, abandoned-cart, post-purchase, winback, and date-based journeys. - AI subject lines, email copy, campaign drafts, and segment suggestions. ### Auto-Pilot + Services - Price: $499/month or $4,990/year. - Kicker: Scale with operators. - Best for: teams that want help with migration, deliverability, lifecycle setup, and optimization. - Top metrics: 100k contacts, 1M emails/mo, Migration included. - Included capacity: - Up to 100,000 contacts. - 1,000,000 email sends per month. - 15,000 SMS credits per month. - 150,000 AI credits per month. - 5 workspaces. - 10 extra customer data types. - Core highlights: - Reusable email blocks, saved brand styles, campaign versions, and launch review workflows. - Cross-channel journeys for email, SMS/MMS, push, in-app, WhatsApp, and transactional triggers. - AI marketing agent, customer agent, reusable skills, translation, and content analysis. - Migration, deliverability setup, lifecycle strategy, and weekly optimization support. ### Enterprise - Price: Custom. - Kicker: Enterprise rollout. - Best for: teams with 250k+ contacts, regulated sending, multiple brands, or enterprise data and security requirements. - Top metrics: 250k+ contacts, 2.5M+ emails/mo, SLA + dedicated team. - Included capacity: - Starts at 250,000 contacts. - 2,500,000 email sends per month. - SMS and AI pools tailored with your team. - Multi-brand workspaces. - Customer data volumes sized for your rollout. - Core highlights: - Dedicated sending plan, IP/domain strategy, high-volume throttling, and reputation monitoring. - Short codes, country routing, carrier/compliance planning, and throughput targets tailored to your rollout. - AI review controls, private tool configuration, and workspace-specific AI limits. - Warehouse exports, enterprise integrations, audit logs, Slack support, and SLA. ## Plan detail summary - Marketing capacity: contacts, email sends, SMS credits, AI credits, workspaces, and customer data volumes scale by plan. - Email marketing: Self-Serve includes campaigns, newsletters, templates, editor, and scheduling; Auto-Pilot + Services adds reusable blocks, brand styles, campaign versions, launch review, and QA; Enterprise adds dedicated sending strategy and reputation monitoring. - SMS/mobile messaging: Self-Serve includes 2,500 SMS credits per month; Auto-Pilot + Services includes 15,000 SMS credits per month plus MMS, multi-audience sends, multi-country SMS, push, and in-app; Enterprise adds tailored SMS volume, short codes, routing, carrier review, and compliance planning. - Automation/journeys: Self-Serve includes standard lifecycle journeys and two-branch logic; Auto-Pilot + Services adds cross-channel journeys, behavioral targeting, API-triggered broadcasts, multistep automation, and send-time optimization; Enterprise adds review-gated journeys, multi-brand orchestration, rollout-specific journey volume, and workflow audit trails. - Security/support/services: plans expand from standard account controls and email support to SSO, managed deliverability setup, migration help, strategy sessions, dedicated launch support, Slack support, and SLA. ## Related pages - Product page: https://chargezen.com/smartytap - Email marketing: https://chargezen.com/smartytap/email-marketing - SMS marketing: https://chargezen.com/smartytap/sms-marketing - Audience data: https://chargezen.com/smartytap/audience-data - Growth forms: https://chargezen.com/smartytap/forms - Lifecycle journeys: https://chargezen.com/smartytap/journeys - AI agents: https://chargezen.com/smartytap/ai-agents - Landing pages: https://chargezen.com/smartytap/landing-pages - Social posts: https://chargezen.com/smartytap/social-posts - Team inbox: https://chargezen.com/smartytap/team-inbox - AI inbox: https://chargezen.com/smartytap/ai-inbox - Shared inbox: https://chargezen.com/smartytap/shared-inbox - Platform overview: https://chargezen.com/platform - Pricing: https://chargezen.com/pricing - Contact sales: https://chargezen.com/contact-sales