--- title: "Email Templates and Brand Styles - SmartyTap | Chargezen" description: "Save your best emails as templates, keep colors, fonts and logos in one brand style, and update a shared footer once to change it across every linked email." url: "https://chargezen.com/smartytap/email-templates" lang: "en" --- Canonical URL: https://chargezen.com/smartytap/email-templates # Good-looking emails, without starting from a blank page. Save your best emails as templates, keep colors, fonts and logos in one brand style, and update a shared footer once to change it across every linked email. [Start SmartyTap](https://admin.chargezen.com/signup?product=smartytap) templates from your own emails Saved templates from your own emails brand style applied everywhere One brand style applied everywhere drag and drop, plain text or HTML 3 ways drag and drop, plain text or HTML In short ## What is an email template? An email template is a saved layout you can reuse, so each new email starts with your design already in place. In SmartyTap, a template can come from the library or from an email you already sent, and it works in both campaigns and flows. The problem Your email looks right on launch day. Three months later there are four footers, two shades of your brand color and a sale link nobody updated. SmartyTap gives your emails one place for their look and their shared pieces, so every send looks like you and takes less time. ## Everything you need to sell more. ### Saved templates Turn any email into a template, then pick it from your Saved tab next time. ### Template library Start from the Library tab when you'd rather not begin with a blank email. ### Brand styles Keep colors, fonts, buttons, links, headings and logos in a style, with one set as your default. ### Shared sections Insert a section or block linked to its template. Edit the template, and linked emails get the update. ### Version history Go back to an earlier version when an edit doesn't work out. ### Three ways to write Build with drag-and-drop blocks, write a simple plain-text email or paste your own HTML. ## How it works. 1. 1 ### Set your brand style Add your colors, fonts and logo once. 2. 2 ### Choose a starting point Open a saved template, pick one from the library or start blank. 3. 3 ### Make it yours Add text, images, products, coupons and buttons, and personalize them. 4. 4 ### Preview and test Check the links and size, send yourself a test, and save what worked. ## A closer look at the editor. Everything you need to build an email, and to change it later. ### Blocks for what sells Text, images, buttons, products, coupons, tables, video, social links and footers. ### Preview before you send See your link list, the email's size and whether Gmail might clip it, any custom font notes and tags that won't work. ### Edit after launch Scheduled and live emails stay editable. What's delivered stays delivered, and later deliveries can get the new version. ### The same emails in flows Pick the same templates when you write a flow email in [automations](https://chargezen.com/smartytap/journeys) or a one-time send in [campaigns](https://chargezen.com/smartytap/campaigns). ### Undo that lasts Undo and redo your changes, even after you reload the page. ### Test what you built Try two versions against each other with [A/B testing](https://chargezen.com/smartytap/ab-testing) and keep the one that wins. ## Which shared piece to use. Three ways to keep your emails consistent. ### Template What it holds A full email layout. Best for Your regular newsletter or sale email. ### Brand style What it holds Colors, fonts, buttons, links, headings and logos. Best for Keeping every email on brand. ### Linked section or block What it holds A piece of a template that updates in every email linked to it. Best for Footers, headers and offers you change often. AI help ## Campaign Agent Writes subject lines, preview text and the email itself, so you start with a draft instead of an empty template. From idea to ready-to-send in minutes. ## What you get. ### Faster sends Start from something that already looks right. ### One look everywhere Colors, fonts and footers stay the same from one email to the next. ### Fewer mistakes Change a shared piece once, instead of hunting through every email. ## Turn more first-time buyers into regulars. Email, texts, forms, automations, customer data and AI, working together in one app. [Start SmartyTap](https://admin.chargezen.com/signup?product=smartytap) [Back to SmartyTap](https://chargezen.com/smartytap) * Email + texts * Migration help * Inbox setup ## Common questions ### What is an email template? A saved layout you can reuse, so each new email starts with your design already in place. In SmartyTap, a template can come from the library or from an email you already sent, and it works in both campaigns and flows. ### How many templates does SmartyTap have? SmartyTap has a template library to start from, but it isn't a huge gallery. The focus is on your own saved templates and brand styles, so every email looks like your brand. ### What is a brand style? A saved set of colors, fonts, buttons, links, headings and logos. You can keep more than one and set one as the default. ### Can I use my own HTML? Yes. Choose HTML when you create an email and paste your code, or add an HTML block to a drag-and-drop email. ### Can I change an email after a campaign launches? Yes. What's already delivered stays delivered. Edit the email, then use Update scheduled sends so deliveries that haven't gone out yet get the new version. ### How much does SmartyTap cost? Starter is $20 a month with 2,500 contacts, 25,000 emails and 250 SMS credits/segments. Pro is $199 a month, or $1,990 a year, with 25,000 contacts, 250,000 emails and 2,500 SMS credits/segments. New workspaces need a paid plan to send. ## Explore more SmartyTap features. [ ### Email marketing Emails people open, and buy from.](https://chargezen.com/smartytap/email-marketing) [ ### Campaigns Send your templates to the right people.](https://chargezen.com/smartytap/campaigns) [ ### Automations Use the same templates in automatic messages.](https://chargezen.com/smartytap/journeys) [ ### A/B testing Find out which version works best.](https://chargezen.com/smartytap/ab-testing) [ ### Email deliverability Get those good-looking emails to the inbox.](https://chargezen.com/smartytap/email-deliverability)