Canonical URL: https://chargezen.com/subscriptions/getting-started

New to subscriptions

# New to subscriptions? Start here.

Subscriptions turn one-time buyers into regulars and make revenue predictable. Here is how to launch a program that customers love and that keeps growing.

[Start Subscriptions](https://admin.chargezen.com/signup?product=subscriptions)

Predictable

revenue every month

Higher

customer lifetime value

$0

commission or transaction fees

The problem

Winning a new customer keeps getting more expensive. Subscriptions let you earn from the same customer again and again, without paying to win them back every time.

## Plan your program

### Pick the right products

Things people use up and reorder: supplements, coffee, pet food, skincare.

### Choose a model

Subscribe-and-save, prepaid, build-a-box, memberships or gift subscriptions.

### Price it simply

A clear saving, often 10 to 15%, plus perks like free shipping.

### Make it flexible

Let subscribers skip, swap and change frequency so they never feel trapped.

## Keep subscribers longer

### Nail the first reorder

Most cancellations happen early. Welcome, educate and remind before the second order.

### Save cancellations

Offer skips, swaps and pauses before they leave.

### Recover failed payments

Retry smartly and remind subscribers to update their card.

### Reward loyalty

Credits, gifts and milestones for staying.

## How it works

1.  Step 1
    
    ### Install Chargezen
    
    From the Shopify App Store.
    
2.  Step 2
    
    ### Create your plans
    
    Frequencies, discounts and prepaid options.
    
3.  Step 3
    
    ### Add the widget
    
    Put the subscribe option on product pages.
    
4.  Step 4
    
    ### Turn on retention
    
    Cancellation offers, payment recovery and rewards.
    

## Common questions

### What products work best as subscriptions?

Products customers use up and reorder on a regular schedule, like supplements, coffee, pet food, skincare and household goods.

### How much of a discount should I offer?

Many brands start with 10 to 15% off plus free shipping, then test from there.

### How long does it take to launch?

You can install Chargezen, create a plan and add the widget in an afternoon.

## Keep exploring

[

### Shopify subscriptions

Built for Shopify checkout, Shop Pay and customer accounts.

](https://chargezen.com/subscriptions/shopify-subscriptions)[

### Churn prevention

Save cancellations, recover failed payments and win back lapsed subscribers.

](https://chargezen.com/subscriptions/churn-prevention)[

### Industries

Subscriptions for wellness, beauty, food, pets, coffee and more.

](https://chargezen.com/subscriptions/industries)

## Grow subscriptions without giving up a cut.

$199 a month for Shopify Advanced and Plus stores. No commission and no transaction fees, however big you grow.

[Start Subscriptions](https://admin.chargezen.com/signup?product=subscriptions)[See pricing](https://chargezen.com/pricing)