--- title: "Klaviyo for Chargezen Subscriptions" description: "Send Chargezen subscription events and subscriber details to Klaviyo: upcoming orders, renewals, failed payments, pauses, cancellations and portal links." url: "https://chargezen.com/subscriptions/integrations/klaviyo" lang: "en" --- Canonical URL: https://chargezen.com/subscriptions/integrations/klaviyo # Klaviyo flows that know every subscriber. Chargezen sends subscription events and subscriber details to Klaviyo, so your emails remind, rescue and win back subscribers with the right products, dates and links. [Connect Klaviyo](https://admin.chargezen.com/signup?product=subscriptions) from first order to cancel 9 events from first order to cancel notice before each order 6 days notice before each order to the portal, in every event Sign-in link to the portal, in every event The problem Your Klaviyo flows are only as good as what Klaviyo knows. If it can't see who subscribes, what ships next and when, every reminder is generic and every win-back is a guess. ## Events your flows can start from Each one arrives in Klaviyo as a metric with these names, on the subscriber's profile. ### Chargezen Subscription Started A new subscription is created. Start a welcome series before the second order. ### Chargezen Upcoming Order Six days before each active subscription's next billing date, with a link to skip, swap or add items. ### Chargezen Order Processed A renewal is billed. Thank them, or suggest an add-on for next time. ### Chargezen Billing Attempt Failed A renewal payment fails. Ask them to update their card. ### Chargezen Dunning Exhausted The last payment retry fails. Send your final notice. ### Chargezen Subscription Paused A subscriber pauses. Check in before the pause ends. ### Chargezen Subscription Resumed A paused subscription starts again. ### Chargezen Subscription Cancelled A subscriber cancels. Start a win-back. ### Chargezen Subscription Reactivated A former subscriber comes back. Welcome them home. ## What every event carries Use these in your email content and flow filters. ### Products and SKUs What is on the subscription, by product name, SKU and variant ID. ### Next billing date When the subscriber is charged next. ### Order value The subscription's total and currency, so Klaviyo can report revenue by flow. ### Orders so far How many orders the subscription has placed, and whether it is prepaid. ### Portal sign-in link Subscribers open their portal without a password. ### Subscription link with an offer Opens the subscriber's subscriptions, with your latest add-on offer when you have one. ## Subscriber details on every Klaviyo profile Profiles update when a subscription is created or changes in Shopify, such as a new product, quantity or next order date. ### Subscriber status Whether they have an active subscription, and how many are active, paused or cancelled. ### Products by status Products and SKUs on their active, paused and cancelled subscriptions. ### Spend and orders Total spent, total subscription orders and the date of their first order. ### Each subscription Frequency, price, status, next order date and cancellation reason for every subscription. ### Products they don't have yet Items from your catalog they don't subscribe to, for cross-sell emails. ### Their links Portal sign-in, subscription and referral links, ready to drop into any email. ## Connect Klaviyo, step by step 1. 1 ### Open Integrations In Chargezen, go to Integrations, then Marketing, then Klaviyo. 2. 2 ### Add your keys Paste your Klaviyo private API key. The public key is optional. 3. 3 ### Let events arrive Events and profile details start flowing as subscriptions are created, billed and changed. 4. 4 ### Build your flows In Klaviyo, pick a Chargezen metric as the flow trigger. Profile properties start with cz\_. ## Flows to build first ### Upcoming order reminder Start from Chargezen Upcoming Order and show what ships next, with the link to change it. ### Failed payment rescue Start from Chargezen Billing Attempt Failed and send the portal link to update the card. ### Win-backs Start from Chargezen Subscription Cancelled and tailor the offer to the cancellation reason. ### Welcome series Start from Chargezen Subscription Started and get them to the second order. ### Cross-sells Suggest products they don't subscribe to yet, from their profile. ### Customer groups Group active, paused and cancelled subscribers in Klaviyo. ## Better subscription emails, with no cut of the revenue. $199 a month for Shopify Advanced and Plus stores. No commission and no transaction fees, however big you grow. [Start Subscriptions](https://admin.chargezen.com/signup?product=subscriptions) [See pricing](https://chargezen.com/pricing) ## Common questions ### Which Chargezen events does Klaviyo receive? Chargezen Subscription Started, Upcoming Order, Order Processed, Billing Attempt Failed, Dunning Exhausted, Subscription Paused, Subscription Resumed, Subscription Cancelled and Subscription Reactivated. ### When is the upcoming order event sent? Six days before the next billing date of each active subscription. ### Does the Klaviyo profile change when a subscriber swaps a product? Yes. When a subscription changes in Shopify, Chargezen updates the subscriber's profile: products, SKUs, next order date and the rest. ### Do I need Klaviyo to send subscription emails? No. Chargezen sends its own subscription emails and texts. Connect Klaviyo when you want your subscription emails to live in Klaviyo with the rest of your marketing. ### Does the Klaviyo connection cost extra? No. It is part of Chargezen Subscriptions, $199 a month for Shopify Advanced and Plus stores, with no commission. ## Keep exploring [ ### Quick actions One-tap skip, swap and reactivate buttons for the emails you already send.](https://chargezen.com/subscriptions/quick-actions) [ ### Failed payment recovery Smart retries and reminders that recover payments automatically.](https://chargezen.com/subscriptions/failed-payment-recovery) [ ### Stripe Move Stripe subscribers onto Shopify with their saved card.](https://chargezen.com/subscriptions/integrations/stripe) [ ### All Subscriptions integrations Everything Chargezen Subscriptions connects to.](https://chargezen.com/subscriptions/integrations) [ ### Skip a delivery Glossary: what a skip is and why it keeps subscribers.](https://chargezen.com/glossary/skip-delivery) [ ### When payments fail Glossary: subscribers lost to failed payments, and how to keep them.](https://chargezen.com/glossary/involuntary-churn)