Background
Free Tools/SMS ROI Calculator

SMS Marketing
ROI Calculator

Estimate the revenue potential and ROI of SMS marketing campaigns. Compare performance against email benchmarks.

Your Campaign Data

Enter your SMS marketing metrics

Opted-in SMS subscribers

Promotional SMS sends per month

$
$

Typical range: $0.01 - $0.03

Industry Benchmarks Used

SMS: 19% CTR, 8% conversion

Email: 2.5% CTR, 2% conversion

Estimated Monthly SMS Revenue

$79,040

ROI

6487%

Revenue Per SMS

$0.99

Monthly Messages

80,000

SMS Spend

$1,200

Clicks (Est.)

15,200

Orders (Est.)

1,216

SMS vs Email Comparison

SMS Revenue

$79,040

Email (Est.)

$2,600

SMS Lift

+2940%

SMS generates $76,440 more than email per month with the same list size.

Annual Projection

Annual SMS Revenue

$948,480

Annual SMS Cost

$14,400

Why SMS Marketing Outperforms Email

98%

SMS Open Rate

vs 20% for email

19%

SMS Click Rate

vs 2.5% for email

90s

Avg Response Time

vs 90 min for email

Space, at your fingertips

What would you do with 22% more revenue?