10DLC
10-Digit Long Code
SMS Marketing
A 10-digit phone number used for business SMS messaging. Requires registration with carriers to ensure deliverability and compliance.
What is 10DLC?
10DLC (10-Digit Long Code) is the standard for business SMS in the US. It requires registration with carriers to verify business identity and use case.
10DLC registration process:
- Brand registration (business verification)
- Campaign registration (describe use case)
- Carrier approval
- Ongoing compliance
Benefits of 10DLC:
- Higher throughput than unregistered numbers
- Better deliverability
- Local phone number presence
- Cost-effective for most use cases
Throughput limits:
- Unregistered: ~1 SMS/second
- Low-volume registered: ~7.5 SMS/second
- High-volume registered: ~75+ SMS/second
Why 10DLC Matters
10DLC registration is now required for business SMS and significantly impacts deliverability.
Explore More Terms
Browse our complete glossary of e-commerce and subscription terms.
