Set up SPF, DKIM and DMARC, warm up a new domain step by step, and stop sending to bounces, complaints and unsubscribes without lifting a finger.
In short
Email deliverability is how often your emails reach the inbox instead of the spam folder or nowhere at all. It depends on proving the email is really from you, on how people respond to what you send, and on how clean your list is. SmartyTap handles the setup and protection, so you can focus on emails people want.
Why emails go missing
A great email earns nothing in the spam folder. Inbox providers judge your domain by whether it's authenticated, how fast it grew and how many people complain. SmartyTap gives you the records, paces a new domain and pulls bad addresses off your list, so one rough send doesn't cost you the next one.
SmartyTap generates every record for your sending domain and checks each one until it passes.
A new domain starts with small daily limits and moves up as it shows healthy results.
If complaints or bounces climb too high, marketing from that domain pauses before the damage spreads.
Hard bounces, spam complaints and unsubscribes come off your marketing list on their own.
Every marketing email carries the headers Gmail, Yahoo and Apple Mail use to show their own Unsubscribe button.
See delivery, bounce, complaint and reply rates over time, so you catch a problem early.
Enter your sending domain. A subdomain like mail.yourbrand.com keeps your main domain safe.
Copy each record to your DNS provider, then check until SPF, DKIM and DMARC all pass.
Start with your most engaged customers and grow as the domain earns trust.
Keep an eye on bounces and complaints, and send to a tighter group if either climbs.
Bad signals come back on their own. SmartyTap acts on them before your next send.
SmartyTap watches each domain's last 24 hours. Above 0.3% spam complaints or 5% bounces, its marketing sends pause.
A record that passed before and changed later, often after a DNS move, shows as Drifted, so you can fix it.
When an inbox provider reports a spam complaint, that person is suppressed from marketing.
Read why emails land in spam and how to fix it in our email deliverability guide.
Follow the steps in email domain authentication with the exact values from your account.
See the checklist in sending-domain warm-up, and start weeks before a big sale.
Marketing email limits for one sending domain. Order updates and other transactional messages are counted separately.
| Stage | Limit per day | Limit per hour |
|---|---|---|
| Sandbox | 500 | 50 |
| Pilot | 1,500 | 150 |
| Warming | 4,000 | 400 |
| Active | 10,000 | 1,000 |
| Paused or Disabled | No marketing sends | No marketing sends |
Authenticated email from a domain with a good name has the best chance at the inbox.
A warmed-up domain and a clean list are ready when your biggest send of the year goes out.
Pauses and reports flag trouble before it spreads to every email you send.
Email, texts, forms, automations, customer data and AI, working together in one app.
How often your emails reach the inbox instead of the spam folder or nowhere at all. It depends on proving the email is really from you, on how people respond to what you send, and on how clean your list is.
The usual causes are missing SPF, DKIM or DMARC records, a new domain sending too much too fast, old lists that bounce and complain, and subject lines that mislead. SmartyTap helps with the records, the pace and the list. What you send, and who you send it to, is still up to you.
SmartyTap generates every record. You add them at your DNS provider, then click Check DNS and auth until all three show as passing. If someone else manages your DNS, you can copy all the records and send them over.
Each sending domain has a stage with a daily and hourly limit, from 500 a day in Sandbox to 10,000 a day in Active. Chargezen moves the domain up as it shows healthy results. Send to your most engaged customers first.
Not today. SmartyTap sends from Chargezen's shared mail servers, and your reputation is built on your own authenticated domain.
Starter is $20 a month with 2,500 contacts, 25,000 emails and 250 SMS credits/segments. Pro is $199 a month, or $1,990 a year, with 25,000 contacts, 250,000 emails and 2,500 SMS credits/segments. New workspaces need a paid plan to send.
