Affiliate Tiers

Tiers motivate affiliates to perform better by offering increasing rewards for higher performance. Spark! supports automatic tier progression based on configurable metrics.

Each tier can offer different benefits:

• Higher Commission Rates — Increased percentage or flat-rate commissions
• Exclusive Products — Access to promote limited or unreleased items
• Priority Support — Faster response times and dedicated contacts
• Early Payouts — Shorter payout cycles for top tiers
• Custom Links — Vanity URLs and branded short links
• Product Seeding — Free products for content creation

Define how affiliates qualify for each tier:

Criteria can be based on:

• Sales Count — Number of attributed orders
• Revenue Generated — Total GMV driven
• Commission Earned — Total commissions paid
• Conversion Rate — Clicks to sales ratio
• Time Period — Rolling 30 days, calendar month, or lifetime

Spark! automatically moves affiliates between tiers:

• Promotion — Instantly when they hit the threshold
• Demotion — After configurable grace period (e.g., 2 months below threshold)
• Notifications — Email affiliates when tier changes

Override automatic tiers for special cases:

• VIP Partners — Manually assign top tier to strategic partners
• Influencer Deals — Custom tiers for negotiated partnerships
• New Affiliates — Start promising affiliates at higher tiers
• Locked Tiers — Prevent automatic demotion for key partners

Track tier performance in your analytics dashboard:

• Revenue breakdown by tier
• Tier progression/demotion rates
• Average time to reach each tier
• Correlation between tier and engagement